Fuelling right decides how long you can keep showing up. I learnt that in the mountains, long before I learnt it on the road.
During a mountaineering course at the Nehru Institute of Mountaineering, I spent some of the hardest days I'd put my body through, fuelled by the simplest things: roti and jam, jaggery, rice, honey and dry fruits. There wasn't a gel in sight. And somehow, I never missed one. That stayed with me.
Because when I started running longer distances, I found myself looking for the same kind of fuel I had trusted in the mountains. Food that felt familiar. Ingredients I could recognise. Energy that didn't feel like a compromise just because I was asking more from my body.
At altitude, I could easily eat an extra 800 to 1200 calories.
That question became Terra Fuel. A passion project born from my love for running, the outdoors and the simple belief that what we put into our bodies matters, especially when we ask them to keep going.
And that is where I wanted this to begin: with food that comes from the earth, made into plant-based fuel. Real whole food. Real energy.
Fuel made for long days outside. For hot roads and harder climbs. For the days when showing up is the hardest part.
Because endurance isn't just about how fast you can go. It is about how long you can keep showing up.
Terra Fuel is my little attempt to make that easier. A passion project, born in the mountains, made out of a love for the outdoors, and made for wherever the road takes us next.